Every quarter Visitors Voice is produced by the Insight Team to communicate key pieces of primary research and insights conducted here at VisitBritain in short, bite site articles. 

Don't miss the Winter edition (Issue 13) which will be out towards the beginning of December and is jam packed full of interesting articles. Amongst other things it will look at whether the credit crunch is affecting UK Tourism, what inspires our younger European visitors to Britain and what international vistiors are want from a travel website.  

To catch up on previous editions of Visitor's Voice please click on the below links. 

Issue 12 (Visitor's Voice - 918 KB) - Amongst many other things of interest, this quarter takes a look at the Tourism Balance of Payments, Japanese consumer perceptions of Britain and Britain's cultural heritage

Issue 11 (Visitor's Voice - 126KB) - Includes a fresh look at the youth and luxury markets as well the much debated “open skies” agreement. 

Issue 10 (Visitor's Voice - 178KB) - Includes several articles dealing with different nations perceptions of Britain as a destination as well examining satisfaction amongst overseas visitors.  

Issue 9 - (Visitor's Voice - 169KB) - This edition has a ‘Green Theme’ running throughout. Turn to page 2 to find interesting articles on climate change and insights into sustainability.

Issue 8 - Visitor's Voice (PDF File - 220KB) - Unveils the Arabian consumer, talks about the state of the domestic holiday market, gives us the latest Global Tourism League tables and looks at some contrasting trends between Japan and India.

Issue 7 - Visitor's Voice (PDF File - 627KB) - Explores the size of the tourism pie, whether road congestion is hurting English Attractions and are we welcoming our visitors to Britain?

Issue 6 - Visitor's Voice (PDF File - 1,849KB) - Looks at where Americans go on holiday, whether England is a leading short break destination and what really inspires people to travel.

Issue 5 - Visitor's Voice (PDF File - 577KB) - Discusses the effect of the World Cup on domestic holidays, the balance of payments deficit problem and the rise of sports tourism.

Issue 4 - Visitor's Voice (PDF File - 793KB) - Includes articles on South Korean visitors to Britain, is the Internet a key medium for England and was 2006 a record breaking year for inbound tourism.

Issue 3 - Visitor's Voice (PDF File - 1,908KB) - Looks at Pester Power, perceptions of England from a German and Dutch point of view and that business planners want more information about Britain.

Issue 2 - Visitor's Voice (PDF File - 923KB) - How important is the tourism industry, Word of Mouth marketing and whether websites are more tastey than print?

Issue 1 - Visitor's Voice (PDF File - 753KB) - Gives a tourism trends update, looks at the rise of Business tourism and the Waking of the Chinese Dragon.

Updated September 2008