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Key VisitBritain Achievements
  • Average Return on Investment of 44:1 over three years (new figures available later in the year)
  • Advertising Equivalent Value for press coverage of £3 billion in 2007-08
  • 20.4 million web visits in 2007-08
  • Non Governmental Funding of £22.65 million generated in 2007-08       

To see VisitBritain's full results against government targets, please read the Annual Report 2007-08


VisitBritain Awards and Accolades
  • British Travel Awards Tourist Board of the Year 2008 - VisitBritain
  • TravelMole Web Awards 2008 Best Tourist Board Website - visitbritain.com
  • World Travel Awards 2007 World’s Leading Tourism Authority Internet Site - visitbritain.com
  • VisitLondon Awards 2007 Best Visitor Information Initiative Silver Award - Britain & London Visitor Centre
  • New Media Age Website of the Week (during October 2007) - VisitBritain.com
  • Hospitality India Annual International Awards Best National Tourist Office 2007 - VisitBritain India
  • PR Week Awards 2007 Marketing Communications:Consumer Highly Commended - The Da Vinci Code 
  • Chartered Institute of Marketing Travel Awards 2007 Best Brochure - Rural Escapes
  • Chartered Institute of Marketing Travel Awards 2007 Best Interactive Campaign - England Rocks!
  • Chartered Institute of Marketing Travel Awards 2007  Best Web Site - England Rocks!
  • World Travel Awards Best European Tourist Information Website 2007 - enjoyengland.com 

   
 
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