| The Americas Regional Intelligence & Research | | Market Snapshot - 2007 finalised IPS figures and insights |
Market | Visits ‘000 | Spend £m | Who travels? | Top motivators for travel to Britain | Argentina | 41 | £23m | Cultured elite, youth, gay & lesbian, visiting friends and relatives (VFR), English language students | Culture, history, heritage, shopping, pageantry, castles, historic houses, London, theatre, museums, galleries | Brazil | 131 | £139m | Cultured elite, English language students, gay & lesbian, VFR | Culture, history, heritage, shopping, pageantry, London | Canada | 852 | £537m | Students, mature travellers, affluent boomers, VFR | Castles, historic houses, countryside, museums and galleries, gardens, cities, walking, theatre, ancestry, TV/movie locations, royalty/pageantry | Mexico | 58 | £42m | Students, mature travellers, affluent boomers, VFR | History/heritage/culture, tertiary and linguistic education, fashion, music, luxury | USA | 3,551 | £2,537m | Youth, seniors, boomers, gay & lesbian, SINKS and DINKS | Culture, heritage, shopping, arts, gardens, cities, experiences |
Did you know?
One-third of all US bednights in Britain are spent in a hotel or guest-house, highlighting one of the reasons why visitors from the US generate much higher spend per night than other markets. Latest Research Foresight focus on USA & Canada - July 2008 Insights from the Americas team **NEW** Read Americas Regional Director's blog Global Intelligence Reports
Our overseas offices regularly monitor developments, consumer perceptions and travel trends in our various markets.
Link to Global Intelligence Reports Country Market Profiles VisitBritain's new-look Market & Trade Profiles provide you with in-depth and enhanced market knowledge from numerous information sources including hard statistics & forecasts, consumer opinions & perceptions, on-territory insights & general market knowledge.
Link to Country Market Profiles Foresight
Foresight is a monthly commentary on significant issues within the tourism sector published by Visitritain, which also includes a market focus. Link to Foresight topics, which include reports covering the Americas markets Foresight focus on USA & Canada - January 2007 Still want more? Link to further market intelligence & research |
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